Swpe Stores · $50 a year

A $50 Swag Budget per Employee, Landed in India

About ₹4,400 a head, and it buys two or three considered pieces rather than a kit. A well-made tee or a branded bottle at this budget is kept; a three-item box at this budget is not, because each component has to be cheap enough that the employee notices. Shipped from the United States instead, the freight alone would take most of it before duty: SwagUp publishes international shipping from $45 a pack.

Produced and warehoused in Pune, delivered to 21,000+ pincodes on a GST invoice. No import, so no duty and no customs paperwork for your employee to file.

What $50 reaches

One way to spend it, from our real catalogue at real prices: 3 pieces coming to ₹4,247 of the ₹4,400 available. An employee picks their own combination, and most take fewer, better things.

Wellness Hamper, Premium

₹1,999 · MOQ 10

Executive Desk Gift Set

₹1,799 · MOQ 10

Hardcover Branded Notebook

₹449 · MOQ 50

Catalogue prices exclusive of GST and branding. A store built for you carries a range approved by you, which is usually narrower and better than the open catalogue.

How the budget is actually spent

You fund, they choose

Every employee sees $50 as a balance when they sign in with their work email, and spends it on what they want, in their size, to their own address.

Billed on redemption

The company is invoiced for what employees actually take, on one GST invoice. Budget nobody spends is not billed, so a generous allocation costs nothing until it is used.

They can add their own money

An employee can put the difference on their own card and take something above the balance on the same order, which is the point at which people start buying the logo because they want it.

Questions about a $50 budget

Is $50 a year enough for a company store?+

It is enough for a store that carries one considered piece per employee per year, and it is a sensible way to test the programme on one team before funding the whole company. What it will not do is carry a refresh: at ₹4,400 the employee redeems once and the balance is gone. Companies that want people coming back through the year usually land at $100.

What do new joiners get on this budget?+

A single branded item they chose themselves, in their own size, at their own address. That is already ahead of the common failure: a 2026 study of 2,500 employees found 44.2% received no branded welcome kit at all, and 69.5% said the item they did get missed their preferences.