Press Kit · v1.0

Brand assets &
media resources.

Official logos, colours, typography and boilerplate for journalists, partners and designers working with Adalwin Commerce™.

Download logoSVG Media desk→

01 —

Logo

The Adalwin Commerce™ wordmark is available as an SVG in two versions — Ink for light surfaces and White for dark backgrounds. Please use the wordmark with adequate clearspace and never alter its proportions.

Wordmark — Ink

For light surfaces

SVG

Wordmark — White

For dark surfaces · on request

Request

✓Maintain clearspace equal to the height of the "A" in the wordmark.
✓Pair the wordmark with Poppins 500–700 for typographic lockups.
✓Use Primary Indigo on light surfaces; use the white lockup on Ink.
✓Keep the logo proportions intact — scale uniformly.

Don't

✗Do not recolour the wordmark outside the approved palette.
✗Do not stretch, skew, rotate or outline the logo.
✗Do not apply drop shadows, bevels or other effects.
✗Do not place the logo on busy photography without a solid container.

02 —

Colour palette

Four core colours anchor the Adalwin Commerce™ identity. Primary Indigo is the lead voice, softened by Accent Coral for warmth and Emerald for action. Ink provides depth. Click any hex to copy.

Primary

Primary Indigo

#4F46E5

rgb(79, 70, 229)

Accent

Accent Coral

#FF6B6B

rgb(255, 107, 107)

Secondary

Emerald

#10B981

rgb(16, 185, 129)

Neutral Dark

Ink

#0F0A1E

rgb(15, 10, 30)

03 —

Typography

Poppins is the official typeface of Adalwin Commerce™ — a geometric sans-serif from Google Fonts, licensed under the SIL Open Font License. We use weights 300 through 800 across print, product and web.

Poppins

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz · 0123456789

Poppins

Google Fonts · SIL Open Font License

Get Poppins

300

Light